Privacy & Cookie Policy

1. Who We Are

This website is operated by Daniel Brown MSc, trading as The Stoic Architect, based in Telford, United Kingdom. For the purposes of UK data protection law, Daniel Brown is the data controller for this website.

Contact: danielbrown.authorf5@gmail.com

2. What Data We Collect

Email address (when you subscribe)

If you submit your email address via any sign-up form on this website, we collect and store your email address. This is used to send you the F5IVE Framework guide you requested and, with your permission, future updates about the book, framework, and content from The Stoic Architect.

Email subscriptions are managed via ConvertKit (Kit). You can unsubscribe at any time via the link in any email we send you.

Contact form submissions

If you submit the contact or speaking enquiry form on this website, your name, email address, and message are transmitted to and stored by Formspree, a third-party form service. This data is used solely to respond to your enquiry.

Website usage data (analytics)

We use Google Analytics 4 to understand how visitors use this website — which pages are visited, how long people spend on them, and where visitors come from. This data is anonymised and aggregated. We do not use it to identify individual visitors.

Data we do NOT collect

We do not collect payment information, sensitive personal data, or any data from users under the age of 16. This website is not directed at children.

3. How We Use Your Data

• To deliver the free F5IVE Framework guide you requested
• To send you updates about Vision to Victory and The Stoic Architect (only if you subscribed)
• To respond to speaking, media, and general enquiries you initiate
• To understand how the website is being used and improve it

We will never use your data for advertising, sell it to third parties, or use it for any purpose other than those listed above.

4. Legal Basis for Processing (UK GDPR)

• Email subscriptions: Consent — you actively opted in
• Contact form submissions: Legitimate interest — you initiated contact
• Analytics: Legitimate interest — understanding site usage to improve it

5. Third-Party Services

• ConvertKit (Kit) — email marketing. Privacy Policy
• Formspree — contact form processing. Privacy Policy
• Google Analytics 4 — website analytics. Privacy Policy
• Netlify — website hosting. Privacy Policy
• Google Fonts — typography. Fonts are loaded from Google's servers.

6. Data Retention

• Email subscribers: Retained until you unsubscribe. You can unsubscribe at any time.
• Contact form data: Retained by Formspree for as long as necessary to respond to your enquiry, then deleted.
• Analytics data: Retained by Google Analytics per their standard retention settings (14 months by default).

7. Your Rights Under UK GDPR

If you are based in the UK or EEA, you have the following rights regarding your personal data:

• Right of access — you can request a copy of the data we hold about you
• Right to rectification — you can ask us to correct inaccurate data
• Right to erasure — you can ask us to delete your data
• Right to restrict processing — you can ask us to limit how we use your data
• Right to data portability — you can ask for your data in a portable format
• Right to withdraw consent — you can unsubscribe from emails at any time
• Right to complain — you have the right to lodge a complaint with the ICO (ico.org.uk)

To exercise any of these rights, contact us at danielbrown.authorf5@gmail.com. We will respond within 30 days.

8. Data Security

This website is hosted on Netlify with SSL encryption (HTTPS). All data transmitted to and from this website is encrypted in transit. We take reasonable technical measures to protect your data, and use reputable third-party services with their own security standards.

9. Links to Other Websites

This website contains links to third-party websites including Instagram, YouTube, Amazon, and other retailers. We are not responsible for the privacy practices of those sites. We recommend reviewing their privacy policies independently.

10. Changes to This Policy

We may update this privacy policy from time to time. When we do, we will update the date at the top of this page. Continued use of the website after changes constitutes acceptance of the updated policy.